RASP Neon

scope of work: wayfinding system, space branding
area: 1700 sqm, flors: 1

RASP Neon Innovation Hub situated in Warsaw’s Trinity Park is a work environment with a twist. Created to bring the potential and creativity altogether, it gives us a fresh look at the way we perceive the work culture. Headquarter to brands such as Onet, Business Insider, Noizz, Forbes and Ofeminin main theme is a loft-and-garage feeling. The heart of the Neon is the network zone with work spaces of the individual brands placed around it. To emphasize this approach we developed a wayfinding system that includes directional and interior signages, semaphores, lockers and kitchen stickers. To customize the space and put the individual touch to each brand we designed neons and scenographic installations showing the world of each media, similarly with the meeting rooms which were filled with vivid and eccentric collages.